How to use your Brand Board

Keep your branding sharp, consistent, and professional - every time.

Your Brand Board in Jumpalead is your brand’s visual and voice cheat sheet - all in one place. It ensures your marketing, AI content, and team are always aligned with your unique brand identity.

Think of it as your always-on brand style guide, powering consistent messaging across ads, emails, social posts, and beyond.

🧭 Where to Find It

  1. Log in to Jumpalead
  2. Click your Profile (top right) or head to Settings
  3. Select Brand Board from the sidebar menu

🎯 What You Can Add to Your Brand Board

Your Brand Board includes editable fields to guide how your brand shows up across all your content.

🖋 Brand Name

Your trading name (e.g., Smith & Co Realty) - this populates automatically into Content AI and email templates.

🎨 Brand Colors

Add your primary and secondary colors in HEX or RGB format. This guides the visual tone of your ads and creative elements.

🔡 Fonts / Typography

Specify preferred fonts or styles (e.g., bold headlines, light body text) to maintain visual cohesion.

📣 Brand Voice

Describe how your brand sounds. Friendly and casual? Polished and professional? This guides how AI writes for you.

Example:

“Our tone is approachable but knowledgeable. We’re real people, not sales robots.”

💬 Key Phrases or Taglines

Add any signature catchphrases, taglines, or phrases you want used repeatedly (or avoided).

Example:
✅Use: “Your property, our passion.”
🚫Avoid: “We’re the best in town!”

📁 Logos & Media

Upload your logos (transparent .PNG recommended) and any brand media assets you want Content AI or your team to access easily.

🤖 Why It Matters

Your Brand Board connects directly with Content AI, which means:

  • Your ad copy sounds like YOU
  • Your emails are instantly on-brand
  • Your voice stays consistent - even when different team members create content
  • You save time re-explaining your style or rewriting AI-generated content

🛠 How to Edit Your Brand Board

  1. Navigate to the Brand Board tab
  2. Click Edit on any section
  3. Fill in your brand elements (add notes or examples if helpful)
  4. Hit Save

Your changes take effect immediately across AI tools, campaign templates, and automation workflows.

📌 Pro Tips

  • Be specific with your Brand Voice – the more detail, the smarter the AI writes.
  • Use the Tagline and Phrase fields to lock in your core messaging.
  • Update your board if your branding evolves - especially after a rebrand.

✅ In Summary

Your Brand Board ensures that:

  • Your content always looks and sounds like your business
  • AI works with your style, not against it
  • Your team is aligned - no matter who hits “Publish”

It’s branding made automatic, consistent, and smart.

Still need help?
If something’s not working or you just need a hand, we’re here to help. Reach out and we’ll get back to you as soon as we can.
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