The Marketing Dashboard is your command center for everything ad-related in Jumpalead. It gives you real-time visibility over performance, lead flow, and spend - helping you understand what’s working (and what needs tweaking).
This guide will help you get the most out of your dashboard.
🧭 Where to Find It
- Log in to your Jumpalead account
- Click the Marketing tab from the left-hand menu
- Select Dashboard
Here you'll find a clean, visual overview of your marketing activity across platforms.
📈 What You’ll See at a Glance
- Total Leads Generated: Number of leads captured from all campaigns
- Ad Spend: Total and daily spend across Facebook, Instagram, and Google
- Cost Per Lead (CPL): Average cost to acquire one lead
- Campaign Statuses: Active, Paused, Completed, Draft
- Performance Trends: Visual graphs over time (7 days, 30 days, custom)
This gives you an instant read on ROI and performance health.
🗂 View by Campaign
Scroll down to see all your campaigns listed. For each, you’ll see:
- 📣 Campaign Name
- 🛠 Status (Active, Paused, Pending Review)
- 👀 Impressions
- 📥 Leads Generated
- 💸 Spend
- 🔍 CPL (Cost Per Lead)
- ⏳ Duration (Start & End Dates)
- ⚙️ Quick Actions (Edit, Pause, Duplicate, View Details)
Click “View Details” to dive deeper into a specific campaign’s analytics.
🕵️♂️ Campaign Insights
Inside a campaign’s detail view, you can track:
- 🎯 Ad performance by platform (e.g., Facebook vs. Google)
- 🔄 Click-through rate (CTR)
- 🌍 Location breakdown (Where leads are coming from)
- 📊 Demographics overview (Age, gender, interests if available)
- 🧠 AI Recommendations (Suggested improvements based on data trends)
Use these insights to identify top-performing ads, optimize targeting, and decide where to invest more.
🔁 Compare Campaigns
Use the Compare Tool to measure campaigns side-by-side.
Perfect for A/B tests or understanding what’s converting best across different goals or audiences.
- Select two or more campaigns
- Hit Compare
- View results in a simple comparison grid
🧠 Bonus: Use Content AI to Improve Underperforming Campaigns
Not happy with the results?
Click the AI Suggestions button to get automatic recommendations for:
- Better headlines
- More engaging descriptions
- Smarter targeting tweaks
- Optimal budget suggestions
✅ Quick Actions from the Dashboard
Without leaving the dashboard, you can:
- 🛑 Pause or resume campaigns
- 🔁 Duplicate successful campaigns
- ✏️ Edit budget, targeting, or copy
- 📤 Launch a new campaign with one click
Efficiency meets insight - no tech headaches.
💡 Pro Tips
- Check your dashboard weekly to spot trends early
- Use the 7-day view to understand short-term performance changes
- Leverage Content AI to fix underperforming ads before turning them off
- Focus your budget on the campaigns with the lowest CPL and highest lead quality
🏁 In Summary
The Marketing Dashboard helps you:
✅ Understand performance
✅Track ROI
✅Optimize campaigns
✅Make data-driven decisions faster
With Jumpalead, you're not just advertising - you're building smarter, more profitable marketing strategies with every click.
.svg)
